THE CHALLENGE

The Craft Cocktail renaissance has raised the standards of technique and ingredients for drink making. It has produced innovations, talents, and recipes that have elevated the industry. With the focus on raising the craft, however, one aspect of cocktail culture often gets forgotten: this is supposed to be fun. Cocktails are for nights out with your friends; they’re for celebrations; they're for vacations. Deep Eddy Vodka believes that fun and innovation are not mutually exclusive: that you can be serious about the craft without taking it too seriously.

Deep Eddy Vodka is a brand committed to quality and good times. These dual commitments inspired the Craft the Fun competition. We want to see cocktails that are equal parts delicious, innovative, and fun.

You will be asked to create a cocktail recipe featuring Deep Eddy Ruby Red Grapefruit Vodka. This cocktail should be balanced, delicious, creative, exciting, and of course, FUN! It should embody a good time, be it at a backyard hang or relaxing on the beach.

Deep Eddy Ruby Red Grapefruit Vodka starts with the base of the award-winning Deep Eddy 80-proof vodka, real grapefruit juice, and is lightly sweetened with pure cane sugar for a deliciously tart, refreshing taste.

Resgister at Craft The Fun | Chilled Magazine by June 9th!